Strategic Management for Executives

Strategic Management for Executives gives you advanced skills, methods, and instruments for strategically positioning your company within a dynamic marketplace. 4 days.

Overview

CONCEPT

This 4-day course will show you how successful executives ensure the future of their company developing the right strategy. It will deepen the strategic expertise of decision-makers and people responsible for implementation. Participants will get the latest knowledge demonstrated by interesting examples from the business world.

BENEFITS AND IMPACT

  • You want to update your strategic knowledge
  • You want to scrutinize your own thoughts about strategy
  • You want to further develop your expertise in strategy
  • You want to judge and expand your strategy skill-set
  • You will get the tools to develop high-impact strategies

WHO SHOULD ATTEND

Participants in this program are a diverse group of strategy leaders from varied industries, backgrounds, and locations. They are in charge or involved in strategic planning, implementation and business development. They include:

  • CEOs, members of the management board
  • Executives and successful managers
  • Heads of important areas, business units, profit centers, countries

AREAS OF FOCUS

Modern Strategic Management

  • The principles of strategic management
  • How does competition develop over time?
  • Hyper-competition as a normal condition
  • Consequences from globalization and digitalization

Strategy Development

  • Analysis and analytical tools
  • The right steps
  • New tools used in today’s business world

Value-Creation Strategies

  • The profitable parts of value-creation
  • Should you occupy a stage of value-creation yourself or outsource it to a partner?
  • More return on investment thanks to capital reduction

Optimal Strategic Positioning

  • Achieving a strong market position in attractive markets
  • Using your core competencies
  • Defending, expanding, reaping the rewards

Strategies for Ensuring the Future

  • Recognizing crowding-out processes
  • Developing new business opportunities with new technologies and digitalization
  • Commercializing your core competencies
  • Customer needs as driver for innovation

Creating New Value

  • Growth as driver for creating value
  • Promoting future business
  • Entering a new segment with higher profit potential

Managing Corporate Culture

  • Managing corporate values and ethics
  • Actively shaping corporate culture

Implementing Strategies

  • Factors of success in skillful change management
  • Fast and effective implementation
  • Creating enthusiasm in groups of people for implementing something new
  • Strategic controlling
Key details

ZE4268

Language
English
Date
17.12.2018 - 20.12.2018, Hamburg
Fees
CHF 4'900.- / EUR 4'500.- Excl. VAT, invoicing in Euro possible (depending on current exchange rate)

ZE4219

Language
English
Date
11.02.2019 - 14.02.2019, Oberursel
Fees
CHF 4'900.- / EUR 4'500.- Excl. VAT, invoicing in Euro possible (depending on current exchange rate)

ZE4229

Language
English
Date
25.03.2019 - 28.03.2019, Flims Waldhaus
Fees
CHF 4'900.- / EUR 4'500.- Excl. VAT, invoicing in Euro possible (depending on current exchange rate)

ZE4239

Language
English
Date
26.08.2019 - 29.08.2019, Luzern
Fees
CHF 4'900.- / EUR 4'500.- Excl. VAT, invoicing in Euro possible (depending on current exchange rate)

ZE4249

Language
English
Date
22.10.2019 - 25.10.2019, Boston, MA
Fees
CHF 4'900.- / EUR 4'500.- Excl. VAT, invoicing in Euro possible (depending on current exchange rate)

ZE4259

Language
English
Date
02.12.2019 - 05.12.2019, Hamburg
Fees
CHF 4'900.- / EUR 4'500.- Excl. VAT, invoicing in Euro possible (depending on current exchange rate)
Registration
For registration, please click the link below.

Register here
Registration